{"id":2629,"date":"2022-11-28T12:00:00","date_gmt":"2022-11-28T11:00:00","guid":{"rendered":"https:\/\/wam.global\/wam-room\/tableau-crm\/"},"modified":"2026-06-08T17:09:41","modified_gmt":"2026-06-08T15:09:41","slug":"tableau-crm","status":"publish","type":"post","link":"https:\/\/wam.global\/es\/wam-room\/tableau-crm\/","title":{"rendered":"Tableau CRM: tu plataforma de an\u00e1lisis de datos"},"content":{"rendered":"<p><a href=\"https:\/\/www.leadclic.com\/index.php\/que-es-salesforce.html\" target=\"_blank\"><u>Salesforce<\/u><\/a> es la plataforma l\u00edder de CRM en su sector. Un programa de <strong>administraci\u00f3n de la relaci\u00f3n con los clientes<\/strong> que te permite gestionar tu comunicaci\u00f3n con ellos durante todo el proceso, desde el primer contacto hasta la conversi\u00f3n y fidelizaci\u00f3n. Apostar por Salesforce significa disfrutar de las <strong>\u00faltimas innovaciones en tecnolog\u00eda m\u00f3vil, ventas, servicios, marketing y anal\u00edtica<\/strong>, todo en uno y seg\u00fan tus necesidades. <\/p>\n<p>El <strong>ecosistema Salesforce<\/strong> est\u00e1 formado por varias nubes con distintas soluciones para empresas de todo tipo. Para vender de forma m\u00e1s eficaz, te ofrecemos <a href=\"https:\/\/www.leadclic.com\/soluciones-cloud\/salesforce-sales-cloud.html\" target=\"_blank\"><u>Sales Cloud<\/u><\/a>. Los expertos en Marketing podr\u00e1n aprovechar <a href=\"https:\/\/www.leadclic.com\/soluciones-cloud\/salesforce-marketing-cloud.html\" target=\"_blank\"><u>Marketing Cloud<\/u><\/a> para desarrollar campa\u00f1as multicanal y ofrecer experiencias personalizadas a cada cliente. Y si hablamos de <strong>an\u00e1litica y procesamiento de datos<\/strong>, Salesforce incluye una herramienta que, con el apoyo de la Inteligencia Artificial, anticipa resultados y transforma tus datos en conocimiento. Es <strong>Tableau CRM<\/strong>.<\/p>\n<\/p>\n<h2>Tableau CRM: Una plataforma de an\u00e1lisis de datos con IA<\/h2>\n<p>Tableau CRM es un programa que forma parte de Salesforce y con el que puedes obtener <strong>an\u00e1lisis integrales de millones de combinaciones de datos<\/strong> y colaborar con tu equipo de ventas (o de cualquier otro departamento) ofreciendo los datos clave ya calculados en Salesforce. <\/p>\n<p>El <strong>acceso a la informaci\u00f3n vertical de cada \u00e1rea<\/strong> es mucho m\u00e1s sencillo. Con Tableau CRM tienes a mano toda la informaci\u00f3n de tus clientes, ya sea con informaci\u00f3n de Salesforce o de cualquier otro punto de generaci\u00f3n de datos de tu negocio. Y todo esto a una velocidad que no ofrece ninguna otra soluci\u00f3n de an\u00e1lisis de datos. <\/p>\n<ul>\n<li>Act\u00faa de forma instant\u00e1nea<\/li>\n<li>Mejora tu inteligencia y capacidad de conexi\u00f3n<\/li>\n<li>Trabaja desde cualquier dispositivo<\/li>\n<li>Puedes obtener respuestas contextuales preguntando a tus datos<\/li>\n<li>Descubre puntos de vista ocultos gracias al an\u00e1lisis con Inteligencia Artificial<\/li>\n<li>Conexi\u00f3n nativa con Salesforce<\/li>\n<\/ul>\n<p>\nTableau CRM era antes conocido como Einstein Analytics, as\u00ed que la batalla <strong>Einstein Analytics vs Tableau<\/strong> <strong>CRM <\/strong>no existe; una es la evoluci\u00f3n de la otra.<\/p>\n<figure class=\"item-figure\" itemprop=\"image\" itemscope=\"\" itemtype=\"https:\/\/schema.org\/ImageObject\"><img decoding=\"async\" src=\"https:\/\/wam.global\/wp-content\/uploads\/2025\/11\/d0c715bb-3b79-4fe8-9031-e5cdd20c861f.png\" alt=\"Tableau CRM\" \/><figcaption>Tableau CRM<\/figcaption><meta itemprop=\"url\" content=\"\"><\/figure>\n<h3>Tableau CRM, herramienta con Inteligencia Artificial<\/h3>\n<p>Gracias a Tableau CRM puedes ofrecer a los usuarios de Salesforce <strong>an\u00e1lisis impulsados por inteligencia artificial<\/strong> en el flujo de trabajo. <a href=\"https:\/\/help.salesforce.com\/s\/articleView?language=es_MX&amp;type=5&amp;id=bi_edd_about.htm\" target=\"_blank\"><u>Einstein Discovery<\/u><\/a>, la herramienta de IA de Salesforce, va de la mano de Tableau CRM para aportar su aprendizaje autom\u00e1tico a la <strong>creaci\u00f3n de predicciones confiables<\/strong>. La IA \u00e9tica y transparente es la clave para que cient\u00edficos de datos, analistas y usuarios creen modelos predictivos sin necesidad de escribir algoritmos. <\/p>\n<p>La gran <strong>ventaja de Tableau CRM es su integraci\u00f3n directa con Salesforce<\/strong>, y lo que aporta una ventaja competitiva para las empresas que ya usan este programa de gesti\u00f3n. Tableau CRM es muy sencillo al inicio: se pueden <strong>representar los campos ya disponibles en Salesforce de forma clara<\/strong>. Tenemos la posibilidad de crear plantillas para reutilizarlas en distintas organizaciones, aunque en este caso requiere mayor t\u00e9cnica. <\/p>\n<p>Por \u00faltimo, no olvidemos que no debemos confundir <a href=\"https:\/\/www.leadclic.com\/soluciones\/salesforce-tableau.html\" target=\"_blank\"><u>Tableau<\/u><\/a> con Tableau CRM. <strong>Tableau CRM forma parte de las nubes de Salesforce<\/strong>, mientras que Tableau es una aplicaci\u00f3n independiente; se puede conectar a Salesforce y tambi\u00e9n a otros CRM. En conclusi\u00f3n, los <strong>beneficios de Tableau CRM<\/strong> para tu negocio son muchos si aprendes a sacarle partido; en Leadclic podemos ayudarte a implementarlo y guiarte en su uso para maximizar sus beneficios. Cont\u00e1ctanos y te daremos apoyo. <\/p>","protected":false},"excerpt":{"rendered":"<p>Tableau CRM: tu plataforma de an\u00e1lisis de datos<\/p>\n","protected":false},"author":4,"featured_media":2337,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[49],"tags":[],"solutions":[],"formats":[40],"class_list":["post-2629","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","formats-articulo"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.7 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Tableau CRM: tu plataforma de an\u00e1lisis de datos<\/title>\n<meta name=\"description\" content=\"Tableau CRM: tu plataforma de an\u00e1lisis de datos\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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Bajo la filosof\u00eda Thought &amp; Action y la promesa \u201cDecoding Meaning\u201d, ayudamos a las marcas a traducir datos y tendencias en decisiones que crean experiencias relevantes, construyen valor de marca y mejoran resultados.","url":"https:\/\/wam.global\/es\/wam-room\/author\/wam\/"}]}},"_links":{"self":[{"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/posts\/2629","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/comments?post=2629"}],"version-history":[{"count":0,"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/posts\/2629\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/media\/2337"}],"wp:attachment":[{"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/media?parent=2629"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/categories?post=2629"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/tags?post=2629"},{"taxonomy":"solutions","embeddable":true,"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/solutions?post=2629"},{"taxonomy":"formats","embeddable":true,"href":"https:\/\/wam.global\/es\/wp-json\/wp\/v2\/formats?post=2629"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}